Following the merger between Selectronic and Anders Electronics in March, we are no longer updating this website. Please go to the Anders website to continue your search. We look forward to welcoming you there.

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Contact our technical team or sales office and let us know the details of your project. We welcome the opportunity to talk about your product aspirations and let you have our suggestions.

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    The choice of design and supply partner of an optoelectronic or display device especially when made early on in the design process is crucial if success is to be assured. Making that decision is about correctly assessing what is required and where the potential is for making the product perform to the highest level - You need a supplier to work with you through that process to fully understand your aims .



    Optoelectronics and active displays enhance both the function and look of the product. In order to impress and at the same time create a product that delivers on all commercial criteria, you need a supply partner who can ensure your design and specification is right for both functionality and ease of production – which is what we excel at.

    On time


    On time delivery of parts is crucial to ensure adherence to project deadlines. Selectronic works closely with key supply partners, and keeps you informed throughout the development and delivery process.



    There is no substitute for knowledge and experience, and our experience has shown the importance of having members of your team working alongside the key supply partners in China. We aim to exceed expectations in all key elements of delivering your project, and if circumstances change we’ll be there with the support you need.



    We work in close partnership with the design engineers of our customers to operate a process of continuous improvements along with on-site auditing. In addition, we can assemble your product into a fully functioning unit that can be tested to ensure a zero-defect QA potential. The pride we take in our work means we exceed the expectations of our customers who are always looking for that key advantage.

    Touch sensitive LED Display & Indicators

    Touch sensitive Panels are becoming increasingly popular for controlling the functionality of both White and Brown goods. Our customer required a touch sensitive panel with a smart shiny black finish to complement the overall styling of the product. The problem was that they also required a combination of LED Display and LED’s to illuminate a panel approximately 200mm x 80mm. The … Read More

    White on Black LCD Cooker Panel

    Fitted kitchens require a uniform look and feel from the appliances used in them to ensure the best overall effect. This can be achieved by using the same Brand throughout your installation – but for the manufacturer they must ensure that each appliance with different display requirements has the same ‘look and feel’. Our customer wanted their new oven to match … Read More

    Updating TFT display in pre existing product

    Updating the display on a Brown Good can revitalise its look and make it a very compelling product for the end customer. We were asked to introduce a TFT display into an existing product with the minimum of disturbance to the existing mechanical arrangements, as the tooling costs for these can be huge. A 2” TFT was the correct size for the … Read More